Brand Positioning
Content: Global professional brand for smartphone repair parts (LCD SCREEN & SPARE PARTS)
Core Value: Backed by parent company LUCENT ELECTRONICS TECH LIMITED (fully compliant with all required certifications)
Market
Outlook
Content: Surging smartphone penetration in
South America and Africa, creating a massive
gap in after-sales parts demand.
Core Advantage: Localized repair services are
scarce, with branded parts penetration below
10%
Core
Advantages
Content: Quality Assurance – Compliant with Chinese quality standards, supported by a robust warranty service system
Core Advantage: Brand Premium – Trademark “MECÁNICO” registered in multiple countries (intellectual property protected)
Agency
Model
Content: 4-tier agency system with 2-tier distribution; annual purchase volumes ranging from RMB 500,000 to 10 million+
Core Advantage: Exclusive regional protection to prevent internal competition
Rebate
Policy
Content: Quarterly rebate X% + Annual rebate X%-X%
Core Advantage: Automatic contract renewal upon achieving growth targets, with maximum rebate ratios
Support
System
Content: Digital distribution system + advertising support + training programs
Core Advantage: Advertising support valued at RMB 5,000–100,000 based on agency tier
mobile phone lcds
Market
Analysis
Smartphone annual growth rate in South America/Africa reaches 18.7%, with an annual after-sales parts demand gap of $5 billion. Localized repair service coverage is below 40%, and branded parts penetration remains under 10%.
Agency and Distributor
Agency: Material support, quarterly rebates, annual rebates, marketing
expense support, regional protection
mobile screen
Distributor: Basic material support
Rebate Policy Description
Quarterly rebates are issued upon achieving targets, while annual
rebates are calculated based on tiered thresholds of actual
purchase volume.
Offline Material Support
Authorization certificate, company brochure, product brochure, poster design, repair tool kit, branded T-shirt, branded hat, branded repair apron, branded notebook,
display phone holder, 3-in-1 data cable, branded IP phone holder, branded IP phone pendant, branded thermos cup, branded folding umbrella (Based on agent level)
Store Design Assistance
Storefront signage and decoration support (acrylic signs, illuminated letters, crystal letters, KT boards, lightboxes).
Three-sided rotating illuminated signboards(Based on agent level).
Facebook Marketing Support
(based on agent level).
150K-400K+
Local annual exposure
20K-70K+
Social media promotion in the
first month after signing.
10K-30K+
monthly exposure through
co-branded posts and posters
Application Submission
Company qualifications
Channel resources statement
Regional business plan
Qualification
Review
Provide supplementary
materials as required
(if needed)
Signing &
Payment
Signing ceremony
(online or offline signing)
mobile phone lcds
Operation
Launch
Regional market launch
Development of sub-channels
mobile phone lcds
Apply for Mecánico Agency Now
And Become The Exclusive Regional Partner
You may encounter a series of common problems.
If you have questions, please contact Mecánico.
